The stc Group announced a strategic partnership with the Esports World Cup Foundation to become the founding partner of the 2024 Esports World Cup, which will be held in Riyadh from July 3 to August 25. The tournament will offer prizes totaling up to $60 million and will feature 22 different competitions. stc will provide advanced technical solutions, including communication technologies and internet networks, to ensure the smooth running of the competitions, with continuous monitoring of service quality.

stc’s activities at the tournament will include three interactive zones: “stc Arena,” “stc Play Zone,” and “stc TV Studio for the World Cup,” offering interactive experiences, virtual reality games, simulations, and documentation of visitors’ moments. This partnership aims to support digital transformation and enhance the Kingdom’s position as a leading destination for esports in line with Vision 2030.